Relying on your company is risky and here's the truth...
Companies close. Compensation plans change. Business models get restructured.
And when that happens...
You're left with nothing to show for all the time, energy, and effort you poured into building your business.
And sister, that’s a ticking time bomb.
But you know what the BIGGEST problem is?
So many direct sellers believe their company is the answer. They trust that if they just work harder, stay loyal, and follow the system, they'll be set.
(But they're wrong. )

Here's the thing...
Maybe you joined your company for the discount. Maybe you were just looking for some extra cash. Or maybe you saw the bigger potential right from the start.
Either way, at some point, you started to wonder… Could this be something more?
You saw people making real money. You believed in the product. And you worked hard to build something that felt like yours.
But then—reality hit.
The rules kept changing. The hustle didn’t let up. And that dream of control? It started to feel like your company was the one calling the shots, not you.
And then came the thought you tried to ignore…
What if this isn’t as secure as I thought?
If you're at the point where you're wondering... is my company secure?
OR
You’ve had some success, but it feels like you’re constantly running on a treadmill—working harder than ever, and for what? You’ve been at this for a WHILE and, let’s be real… you’re exhausted....
OR
You've entertained the idea (even if briefly) of creating something of your own... something YOU own.
I see you. And I get it.
I'm Ready to Build My Backup Plan!

"I didn’t realize how important a business coach was until I hired one. Hiring Rachel leveled up my business in ways I didn’t even think were possible. She’s so easy to talk to and ask questions, and she held me accountable to my goals.
I’ve created funnels to serve my clients in the best way possible. I now have an actual marketing strategy—and I’m launching my own podcast! WHAT?! Who am I?! I no longer have an expensive hobby. I have a real business.
I can’t believe I have a mini-course and a podcast launching. I’ve dreamt of this for years. Thank you, Rachel, for supporting me on this journey. I wouldn’t be where I am today without your guidance!”

✓ What if it didn’t have to be hard? What if it was simple and didn’t require more hustle—just a smarter way to create income without adding more to your plate??
✓What if you could create a simple digital product and start making money NOW—without needing a huge audience, a fancy website, or tons of tech skills?
✓ What if you knew exactly how to create a backup plan while working your direct sales business—one that gives you security no matter what your company does?
✓ What if you had a simple, proven way to add another income stream—without feeling overwhelmed or starting from scratch?
✓ What if you had step-by-step guidance to build something of your own, so you’re no longer 100% dependent on a company you don’t control?
✓ And what if you finally had the security and confidence to KNOW your brand is truly yours—because you built it?

If you're looking for a way to create real financial freedom in your life,
but you don't have time to Google your way through it
...there's a better way...
The problem with relying on your company for financial freedom?
...You’re told you’re “starting your own business.”
And while that’s kind of true… you’re still 100% dependent on their decisions.
Because if your business was truly yours…
✅ You wouldn’t have to stress over comp plan changes.
✅ You wouldn’t wake up wondering if today’s the day they tweak the rules again.
✅ You wouldn’t be crossing your fingers, hoping your best-selling product stays in stock.
✅ You wouldn’t have to worry that your most recent post or email broke compliance.
The hard truth? You don’t actually own your business. They do.
And if they change the game, you’re the one left scrambling.
Here's the other problem:
Even if your company swears they’re debt-free and stronger than ever...
They’re focused on their bottom line. Not yours.
That means:
🔹 If cutting commissions helps their profits? They’ll do it.
🔹 If changing policies makes them more money? Done.
🔹 If shutting down is the best move for them? They won’t think twice.
So where does that leave you?
That’s why it’s time to build something YOU own.
Relying on your company feels secure -- until it isn't. Because the truth is, you don't own your business if someone else can change the rules.
If you've been doing it the old way...
You're spending all your time trying to book parties, chasing follow-ups, and desperately working to hit your monthly sales goal.
Or maybe you're trying to sponsor new teammates... while your current team seems totally unmotivated.
Let's be real - that is exhausting.
And that's the problem... you're hustling your life away for a fraction of what you're worth.
Sound familiar?


✓ Your company changes the comp plan? Your paycheck takes a hit.
✓ Nobody wants to host a party? Sales immediately become harder.
✓ Your team isn’t working? You’re stuck carrying the weight.
✓ And even when you’re doing everything right—parties, follow-ups, social media posts—you’re still grinding for less money than you deserve.
That's not freedom. That's a job with commission-based stress.
Ok so now you might be like...
🤷🏻♀️ "I know you're 100% right. But like, what do I do now????"
Start Building Your Backup Plan!
But few can actually build a business that pays them beyond a commission check.

"Rachel offers actionable, honest advice and incredible support. She’s guided me through personal branding and given me the confidence to launch my own boutique space and social media management venture."
~ Alicia Cate
"Working with Rachel gave me the confidence to succeed as a business owner. She pushed me to dig deeper, and I finally found the direction I needed."
~ Kris Foster

If you've been searching
for the "missing piece" that will finally give you control, financial security, and a business that actually pays you beyond a commission check…...
"Lean in a little closer, mama. 'Cause I'm gonna tell you exactly what it is. You ready?
People buy into YOU before they ever buy your product.
Because let’s be real—there’s always another consultant, another deal, another company popping up.
But the one thing no one can copy? YOU.
Building a brand that makes people want to buy from you (not just your product) is what creates real, long-term income.

So what actually makes people buy?
✓ Trust.
✓ Connection.
✓ Consistency.
They want to buy from someone they believe in.
They also need to feel like they belong in your world.
They want to know you’re showing up for them—not just when you need a sale.
People don’t buy just because of a sale, a deal, or a product—they buy because they see YOU as the person they want to learn from, follow, and trust.
And the only way to make that happen? Step out from behind your products and build something that’s YOURS.
YOU ARE THE BRAND. NOT YOUR COMPANY.
✘ Not your comp plan
✘ Not your best-selling product
✘ Not your team or your biggest sales month.

Did I freak you out? Good.
Because if no one’s told you this before, it’s time to shake things up.
Out with the old way of doing business. In with the YOU. (see what I did there? 😉)
So if NOW you're sitting there like...
"Wait, it's ME? I'm the missing piece? No way."
Then we need to talk about the next big issue...
I Need More of Your Wisdom!You’ve spent all this time building your direct sales business, but have you ever stopped to ask:
"What else could I create?"
Or
"Who am I beyond my company and products?
Or
“Do I actually own anything in this business… or am I just renting success from a company that could change the rules at any time?”
You’ve followed the strategies. Done the things. Shown up every day. But deep down, you know there’s more for you.
Maybe you’ve even had this tiny thought (even if just for a second):
What if I could create something of my own?
What if I had an additional stream of income that was truly mine - something no one could take away?
And listen... that thought? It wasn't random.
It's your sign that you're ready for something MORE.
Something that gives you freedom. Security. A way to make money that isn't tied to someone else's decisions.
And the best part? It doesn’t mean leaving direct sales behind. It means adding a layer of security to your income—so you’re no longer relying 100% on your company to call the shots.
This is exactly what I’m going to show you how to do.
And that's why, I couldn't be MORE thrilled to introduce you to...

An exclusive experience for direct sales leaders who are ready to build more security and stability in their lives—without leaving money on the table.
Sign Me Up! I'm In!You'll be SO grateful for Your Backup Plan when...
So why should you join Your Backup Plan?
➾ Because you want customers who stick around and keep buying—without you having to constantly chase them down.
➾ Because you’re working your butt off… and your team? Crickets. Ghosts. Maybe one pity order.
➾ Because you’re tired of your income being unpredictable and want a reliable way to bring in money every single month.
➾Because you want to build something that’s truly YOURS—not just a commission check that disappears the moment your company changes the rules.
➾ Because you’re DONE with relying on parties, DMs, and social media posts that get zero traction.
➾ Because you want a SIMPLE, step-by-step plan to create an additional income stream that actually works.
➾ Because you’re over working SO hard for so little. It’s time to make more money without more hustle.
and, last but not least...
➾ Because you deserve security, stability, and an income that YOU control—no matter what happens in your direct sales business.
Anyways... if you really think about it...
Isn’t it time to stop running in circles and finally build a business that works for YOU?
You know what they say: Doing the same thing over and over and expecting a different result? That’s insanity.
You’ve already figured out that the outdated strategies you’ve been taught aren’t giving you the results you want.
And deep down, you know there’s something more—something inside you that’s holding you back from showing up fully and confidently in your business.
➔ You don’t need another post about “LAST CHANCE! DM me to order!” clogging up your feed.
➔ You don’t need to be constantly chasing customers with sales and discounts just to scrape by.
➔ You definitely don’t need to be at the mercy of your company’s next big decision.
What you need is a plan that puts YOU in control.
A strategy that works whether or not your company changes the comp plan.
A way to bring in sales—without living in your DMs.
A brand that’s actually YOURS, not just an extension of someone else’s company.
If I'm totally honest (and let's be honest, I always am), Your Backup Plan is ONLY right for you if...
The Whole Idea Behind Your Backup Plan
Is about working smarter, not harder—so your bank account doesn’t crumble the second your company changes the rules.
Because let’s be real:
✔️ You don’t own your comp plan.
✔️ You don’t own your product.
✔️ You don’t own the decision-making in your company.
But you do own your skills, your voice, and your ability to create something that gives you security—on your terms.
Your Backup Plan is designed to help you build an additional revenue stream that works alongside your business (without adding more to your plate). No more scrambling. No more waiting for your company to do right by you. It’s time to take the reins.
(And yes, you can make sales in your sleep. It’s a thing.)


I’ve been in direct sales for 18 years. And in that time, I’ve seen too many women—incredible, smart women—lose everything when their company shut down or changed the rules overnight.
That shouldn’t happen to you.
It’s become my mission to help every single direct seller create something of their own—something that gives them security, stability, and control.
Because no matter how much you love your company, you can’t build a stable future on something you don’t own.
That’s why I created Your Backup Plan—to help direct sellers stop relying on one income stream and start building a business that’s truly theirs.
"If you get the opportunity to work with Rachel Perry, book her now before someone else does. Rachel cares so much about her clients and is able to bring out the best in everyone. SHE IS THE REAL DEAL.
Her positive attitude and energy is refreshing in today’s world. You will not be disappointed.”
~Stacy Tuschl
Best selling author, speaker, the owner of multiple 7-figure businesses and the creator of the Foot Traffic Formula


"Rachel has a ridiculously contagious energy that lights up a room. If you want to inject hilarious moments and high energy that’s grounded in practical wisdom into your life or business then look no further then Rachel.
She will bring true laughter into every moment and have you leave feeling lighter and ready to take on your next big challenge with renewed excitement and focus!”
~ Colin Boyd
International Speaker, Coach, and Authority on Influence & Persuasion,
Creator of The Experts Inner Circle
I’ve invested tens of thousands of dollars (and let’s be real—countless hours) learning what it actually takes to run, market, and profit from a consistent, sustainable online business.
I’ve sat at the table with some of the smartest minds in business and marketing—learning what’s working right now to grow an audience, generate leads, create systems that run like clockwork, and actually make money.
And then?
I took all that knowledge and tailored it specifically for direct sellers. Because you deserve strategies that work for YOU—not just the “big players” in online business.
This isn’t about hustling harder. This is about building a business that’s truly yours—one that brings in income without relying on parties, algorithms, or company decisions you can’t control.
If you’ve been wondering if there’s something more for you…this is it. And I’d be honored to walk this path with you.
Think of Your Backup Plan as the safety net your business has been missing. It's your one-stop shop for creating real security - beyond your direct sales company. Inside you'll learn how to build and income stream of your own, create a brand that attaches buyers on autopilot, and finally have a plan that puts YOU in control - no matter what your compay decides to do next.
(Um. Because relying on someone else’s business model for your future? That’s not security.)
"My biggest struggle was stepping outside of my comfort zone. But my biggest aha? Realizing I CAN do hard things. Working with Rachel has given me the confidence to fully be me—to know it’s okay to show up as my true self."
~ Linda Ellsmore


Once you say YES to Your Backup Plan, you unlock the exact system and support you need to create your next stream of income—plus:

The Backup Plan Playbook
Inside Your Backup Plan, you’ll follow a step-by-step system designed to help direct sellers stop relying solely on their company and build an additional income stream that they own.
✔️ Learn how to create a revenue stream that fits YOU.
✔️ Get the exact steps to turn your brand into something bigger than just a product.
✔️ Finally, have certainty in your business—no matter what your company decides to do next.
This isn’t about doing more. It’s about doing it smarter—so you can increase your income and security without adding more stress.
CLICK HERE TO SEE EVERYTHING THAT'S INSIDE THE MEMBERSHIP!

"Before working with Rachel, I struggled to figure out what really mattered in my business and where to focus my time. I constantly felt overwhelmed and unsure of what was most important.
One of my biggest aha moments was realizing that perfection isn’t the goal—we’re all just doing our best. I’ve also learned to trust myself more because my ideas are amazing, and they deserve to be pursued.
Working with Rachel has given me so much confidence. Hearing the wins, ideas, and even struggles from others she’s helped has been incredibly reassuring. It reminds me I’m not alone, and challenges are just part of the journey."
~ Krystal
Oh, My Gosh! That's What I Want!
Live Coaching & Support
Need clarity? Strategy? A kick in the pants?
Twice a month, I’ll be LIVE to answer your questions and help you take action. This is your chance to get personalized guidance so you can keep moving forward—without second-guessing yourself.
"Rachel’s coaching ALWAYS works 110% for me!
My business has more than doubled since working with Rachel."
~ Lisa Csanyi


Quick Start Roadmap
The step-by-step action plan to go from "stuck" to "set up"—fast.
Inside the Quick Start Roadmap, you'll get a simple, no-fluff guide that walks you through exactly what to do first, next, and after that to create your backup plan. This roadmap is designed to eliminate overwhelm and help you take action quickly—even if you have limited time or feel unsure about where to start.
✅ Clarify Your Backup Plan Vision: Nail down your goal and choose a revenue stream that aligns with your skills, passions, and audience.
✅ Set Up the Essentials: Follow a checklist of exactly what to create (offer, basic branding, simple sales process) without overcomplicating or overthinking.
✅ Launch Fast & Simple: Learn how to "put it out there" without perfectionism holding you back so you can start bringing in income sooner than you think.
✅ Momentum Builder Milestones: Track your wins and progress with milestone markers designed to keep you moving forward with confidence and clarity.
"Rachel Perry was the answer to this confused business owner’s prayers!
I had some big dreams and a To-Do list that was 10 miles long, but no clear direction or plan to make it happen.
Rachel helped me prioritize my dreams and find a practical way to make them come true.
Her advice and wisdom kept me on a clear path to success, instead of darting from path to path with no clear plan."
~ Chrissie Kenaston
I'm In! Tell Me All the Deets!

Private Members-Only Community
This is the heart and soul of the membership. Our Facebook group is where you’ll be able to connect to other boss ladies like you who are growing their DS empire, ask questions in between coaching calls, and get ongoing support and accountability from Team Rachel!
"Rachel Perry is the real deal! Before I started her program, I felt lost and defeated in my business. Now, I feel confident and excited! The community she’s built is incredible—so supportive and generous. I’m beyond grateful for the friendships I’ve made. Rachel goes above and beyond with zero judgment and so much enthusiasm to help whenever I need it. Thank you, Rachel! You gave me my spark back!"
~ Debbie Miller
I'm SO Ready for This!! Sign me UP!




Are you ready to finally have a business you can rely on?
Your Backup Plan is here to help you every step of the way.

➾ Choose Your Payment Option
Pay in Full -
$199 in savings!!
If you're ready to lock in your Backup Plan and get instant access, this is the best deal!
✔ One-time payment of $1997
✔ Instant access to The Backup Plan Playbook, all modules, and bonuses
✔ No future payments—just jump in and start building!
Flexible Option -
4 Payments
Want to spread it out? No problem! You’ll still get access to everything—just in two payments.
✔ 4 monthly payments of $549
✔ Full access to The Backup Plan Playbook and all bonuses
✔ The same support, the same results—just in a more flexible format!
Bonus Time! Because Who Doesn't Love Extra Goodies?
When you enroll in Your Backup Plan, you’re not just getting the Playbook—you’re also scoring these power-packed bonuses to help you hit the ground running faster and easier than ever before.

Bonus #1 - Build Your Brand Mini-Course
Discover how to create a personal brand that attracts customers and builds trust—so you’re not just “the product lady” but a magnetic brand people want to buy from.

Bonus #2 - Unstoppable Mindset for Success Training
Let's rewire the way you think about business and success. This training helps you ditch fear, build confidence, and show up as the leader you’re meant to be.
PLUS! Because I Want You to Step Into This with Total Confidence… You’re Getting an Extra Bonus!

Bonus #3 - The Plug-and-Play Content Kit
You guys. This is gonna rock your world! Never stare at a blank screen again. Get pre-written templates and content prompts to help you market yourself without overthinking every post or email.
Still have questions? No, problem, mama. Here’s the nitty gritty:
How does it work again?
I’m already so busy… will this take a ton of time?
How do I know this stuff will really change my business?
Can I do this alongside my direct sales business?
Bottom line?
➾ I believe in you and I believe that you are meant for MORE.
➾ You don't have to settle for uncertainty. You can create financial security- starting now!
➾ And it all starts with one simple step - learning how to build a backup plan that gives you real freedom and options.
Isn’t it time stop wondering, "What if...?"
Instead of waiting for your company to change the rules again…
Instead of hoping things work out…
Instead of feeling like you’re one decision away from losing everything you’ve built…
It’s time to take control. Your Backup Plan is here to help you do exactly that.
➾ Join us inside Your Backup Plan now...
Pay in Full -
$199 in Savings!
If you're ready to lock in your Backup Plan and get instant access, this is the best deal!
✔ One-time payment of $1997
✔ Instant access to The Backup Plan Playbook, all modules, and bonuses
✔ No future payments—just jump in and start building!
Flexible Option - 4 Payments
Want to spread it out? No problem! You’ll still get access to everything—just in two payments.
✔ 4 monthly payments of $549
✔ Full access to The Backup Plan Playbook and all bonuses
✔ The same support, the same results—just in a more flexible format!